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The new season · 2026

Made for a life beautifully lived.

Modern silhouettes, thoughtful fabrics and pieces that feel special long after the occasion.

Discover the collection
National Award Winner 2012 · Founder Gunasekaran V. · 50 years of handloom craftsmanship Read his story →

From the Abi Silks family

  • 50+ yearsof Abi Silks trust
  • 1.3L+on our Instagram family
  • 4.9 ★ on GoogleGoogle rating
  • Hand-checkedquality, every saree
  • Easy exchangeif received damaged
Meet Abi Silks →
Everyday cotton ✦ Modern kurtis ✦ Fancy & daily sarees ✦ Limited edition luxe ✦ Everyday cotton ✦ Modern kurtis ✦ Fancy & daily sarees ✦ Limited edition luxe ✦

Our Collections

A considered selection, picked from the store.

The fabric journal

Three ways to wear the day.

Short stories drawn from the colours, textures and silhouettes in our everyday sarees and Salwar & Kurti Studio.

Soft sandal and pink fabric with a subtle woven sheen
01

Everyday Elegance

From first coffee to last plans.

Airy cotton, Kota, Maheshwari and fluid Mysore crepe keep pace from the morning commute to an unplanned evening out.

Meet the everyday edit →
Coral pink and antique gold fabric colour pairing
02

Colour in motion

The poetry of two tones.

Lime with sky blue. Plum beside pink. Patola-inspired and Kalamkari drapes make unexpected colour a signature.

Explore colour stories →
Coffee brown Kalamkari stitched suit
03

Salwar & Kurti Studio

Made to become yours.

Kalamkari prints, luminous Chanderi and breathable Kota cotton give every three-piece set its own character.

Enter the studio →

Gunasekaran V. receiving the National Award, 2012

National Award Winner · 2012

Gunasekaran V.

50 Years of Craftsmanship

Gunasekaran V., our visionary founder, has dedicated over five decades to the art of handloom weaving. His philosophy is simple: honour tradition while innovating for the future. Each saree crafted under his guidance is a blend of heritage and modern aesthetics. His deep love for the craft is woven into every thread, ensuring that each saree is not just a garment but a legacy.

“I believe in preserving the past while embracing the future. Every saree we create carries the soul of Indian craftsmanship, combined with the finest silk and innovation.”— Gunasekaran V.
KNOW OUR STORY

Our Heritage

Weaving Stories Since 1977

1977

Our journey begins in Sirumugai

Rooted in the handloom weaving traditions of Sirumugai, Coimbatore, Abi Silks was founded on a philosophy of honouring tradition while innovating for the future.

2012

National Award Winner

Our founder, Gunasekaran V., was honoured with a National Award for over five decades of dedication to the art of handloom weaving.

Today

From Sirumugai to the world

My Tassels carries the legacy forward online, bringing the same eye for quality to everyday sarees, kurtis and accessories, shipped across India.

4.9★★★★★

Loved by our customers

Rated 4.9 on Google by customers of Abi Silks, the family behind My Tassels

Read all on Google →
M
Mani Krishnan5 months ago
★★★★★
The customer service was prompt and greatly appreciated. The quality and the colors of 4 the sarees received as what I saw online - awesome. I am extremely pleased with all the sarees which are so lovely. Will highly recommend to order.
D
deepika DanielLocal Guide
★★★★★
I have ordered two sarees and received my saree on nextday and it matched the reference picture perfectly! The quality and design were exactly as shown, and I’m really happy with the purchase. The colors are vibrant, and the fabric feels great. Excellent shopping experience!
M
Malathi Muthukumar7 months ago
★★★★★
I recently purchased a saree from Abi Silks, and I am extremely happy with the quality and finish. The weaving is neat, the zari work is rich yet subtle, and the colours are vibrant and classy. …
E
Elakeya Praveen4 months ago
★★★★★
I ordered a silk saree from Abi Silks. The delivery was very fast, and the quality of the saree is really good. The saree looks exactly as shown in the pictures and is worth the price.
T
Trupti Betageri4 months ago
★★★★★
I purchased saree with lot of dilemma from abi silks as I never trust online for silk saree. But this saree is above my expectations. Quality is really good.Will definitely recommend this site to everyone:)
L
lavanya 29064 months ago
★★★★★
Super collection and great patience super quality i ordered one pattu saree that was amazing quality and fabric I liked it verymuch tq so much mam
A
Abirami Jeyakumar3 months ago
★★★★★
Indeed great and unique collections..great quality of silk sarees too... highly recommended.. additionally silk scrunchies were of nice quality 😻😻❤️ …

Real reviews from our Google Business profile, shown as written.

Thoughtful fabricsSelected for comfort and drape
Made with careQuality checked by hand
Damage assuranceExchange if received damaged
Worldwide deliverySecure, tracked shipping

Shop the look

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Frequently asked questions

How long does delivery take?
Orders are usually dispatched within 48 hours of payment confirmation and reach you in 2 to 7 days within India. For international orders the estimated time for your address is shown at checkout.
Is shipping free?
Shipping is free on orders above ₹3,000. Below that, the charge is shown at checkout before you pay.
How can I pay?
We accept online payments only: UPI, debit and credit cards, net banking and wallets, through a secure payment gateway. Prices are in Indian rupees and include GST.
Can I cancel or change my order?
Once an order is placed it cannot be cancelled or exchanged, except in the damage cases described in our Return, Exchange & Refund Policy.
My product arrived damaged. What should I do?
Please record a continuous, uncut video of opening the sealed parcel and inspecting the product, then WhatsApp it with your order number and name to +91 97500 32632. We reply within 1 to 2 business days.
Can I return a product I do not like?
No. Slight colour differences from photography or screen settings, and small irregularities in handloom products, are part of the craft and are not grounds for return. Please read our Colour disclaimer before ordering.

See all questions →

By My Tassels

50+ years of trust behind every order

Honest Pricing

Fresh designs, fair prices

Free Shipping

On domestic orders over ₹2,000

Damage Assurance

Exchange if received damaged